Here’s a trick question for you: How long did you search for a conversion rate secret, before you gave up? I’ll tell you why it’s a trick below, but the tl;dr (too long, didn’t read) answer is: there is no secret, it takes work. There’s a lot of hype...
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Website usability is how user friendly your website is. As soon as a visitor arrives, they judge your website by its ease, navigation and efficiency. These three factors determine the overall user experience on your website. Website usability is also a measure for how well your site meets user...
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A Spy, Mogul, and Chef are each tasked with designing your website. Knowing only this, you can ensure success by answering yes to a single question. What is this question? I’ll tell you at the end of this article, but first let’s discuss and see if you can figure...
Read MorePick a site. Any site. Open a new tab in your browser and go to that site. Maximize that window. Take a good look. That site looks pretty nice, doesn’t it? Now let’s try something. Drag one of the edges and reduce the width of that window to about...
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Internet design and technology changes as often as a traffic signal. One of the most recent change has to do with something called responsive design. If you have no idea what this is or aren’t aware of it’s earthshaking importance, you need to read this article. What Is Responsive...
Read MoreSearch engines look at several things when they rank websites. Link volume and quality are important. However, the search giants are also very interested in how your visitors are moving through your website. This engagement is based on how much time is spent on each page, and how many...
Read MoreAbraham Lincoln’s famous description of the American Civil War states that a house divided against itself cannot stand. He was saying that a war between brothers, would not eventually lead to the complete dissolution of the United States of America, but rather, to its total absorption by one force...
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Whether you’re creating a brand new website or updating your old website, there’s a lot that can go wrong. While your server going down and losing your files in a crash are serious website problems, the biggest issues that can negatively affect the profitability of your website are the...
Read MoreWhen you’re creating your web design, it’s important to think about readability in addition to coming up with a great design. Did you know it’s possible to increase your sales and the success of your website simply by increasing its readability? It’s true. Making it easier for visitors to...
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If you’re starting from scratch with a new website or looking to revamp your existing site, choosing a local SEO and web design firm is the smart choice. Sure you can hire a firm from across the country – or even across the world – but there are distinct...
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